Creedmoor Sports Seeks Director Of Marketing
Creedmoor Sports is looking for a skilled marketing professional to join us as the Director of Marketing. This individual will be responsible for overseeing all marketing, ecommerce, and promotional activities within the organization. This position will report directly to the President of Creedmoor Sports and will be responsible for leading the marketing team while driving growth. Experience in the shooting sports industry or competitive shooting will be highly advantageous to this individual, but is not required. This position is located at Creedmoor's McClellan Office near Anniston/Oxford, AL. This position will be full-time in Alabama and candidates must be willing to relocate.
Creedmoor Sports has been an integral part of the precision shooting community since its beginning in 1979. Known all over the world for the highest quality shooting coats and shooting accessories, Creedmoor continues to assist their customers in "Chasing Precision" with Creedmoor products and 3rd party products from well-known manufacturers in the shooting industry.
Creedmoor Sports is extremely passionate about providing customers with professional but personal service. We enjoy the service we provide for our customers and they help drive our passion!
Major Responsibilities:
- Establish and enforce standards for all media materials and publications
- Facilitate the creation of high-quality video content within the organization
- Create and implement strategic marketing plans that align with corporate growth objectives
- Collaborate with VP of Operations on product and marketing needs for private label products.
- Fully integrate social media within marketing strategies
- Oversee corporate events and sponsorship support activities
- Grow and maintain relationships with market influencers, writers, and media personalities
- Develop and monitor KPI reporting for our marketing activities
- Collaborate with Operations and Supply Chain within a SIOP process to ensure successful promotional activity
- Most importantly, demonstrate commitment to serving shooters at the highest level possible!
Interested candidates should submit their resume, contact information and salary requirements to resumes@creedmoorsports.com.
Job Description:
Job Title: Director of Marketing
Type: Salary/Exempt
Department: Marketing
Summary of Position:
The Director of Marketing will oversee and facilitate all routine marketing, sales, and promotional activities. The individual in this position will be responsible for organizing, leading and mentoring a group of marketing professionals to ensure support of the company's sales and marketing initiatives and overall revenue goals.
Job Requirements:
- Experienced leader capable of providing guidance, mentorship and career development
- Ability to create strategic planning and processes related to digital and print media, promotional scheduling, writer and influencer relations, and public relations on behalf of the company
- Strong experience in the creation and refinement of web-based, email, video, and print media
- Ability to successfully coordinate marketing efforts across all platforms for the launch of private label products
- Capable of promoting the company as a whole and facilitating public and shooting sports industry relation efforts
- Willingness to lead by example and be engaged in marketing activities through all levels of the organization
- Desire to foster an environment of continuous improvement and efficiency
- Excellent written and oral communication skills
Key Responsibilities:
- Establish and enforce standards for all media materials and publications
- Facilitate the creation of high-quality video content within the organization
- Create and implement strategic marketing plans that align with corporate growth objectives
- Collaborate with Operations on product and marketing needs for private label products.
- Fully integrate social media within marketing strategies
- Oversee corporate events and sponsorship support activities
- Grow and maintain relationships with market influencers, writers, and media personalities
- Develop and monitor KPI reporting for our marketing activities
- Collaborate with Operations and Supply Chain within a SIOP process to ensure successful promotional activity
Qualifications:
The ideal candidate will be a highly-motivated individual with a strong background in marketing leadership and team building. The candidate should have a bachelor's and/or a master's degree in marketing or business administration, or the equivalent professional experience. Candidates must have a proven track record of leading successful marketing teams. Experience in the firearms industry is a plus, but not necessary.
